LivePURE Powers the Rise of Next-Generation Wellness Leaders

FRISCO, Texas — LivePURE is continuing to deliver on the mission set by Dae Geun Jung, Founder & Chairman of the Board of LivePURE: to build a company where people are supported, equipped, and empowered to pursue Whole Health while creating meaningful opportunity for others.

At a time when the wellness and direct sales industries are undergoing significant change, LivePURE is positioning itself as a modern destination for the next generation of wellness leaders — combining field support, leadership development, incentive experiences, recognition, and innovative technology with the relationship-focused culture that has long defined the company.

“At LivePURE, we believe leaders are searching for more than just a company,”

said Jung.

“They want vision, momentum, support, and a culture where they can genuinely grow. Our mission is to continue creating that environment while helping customers feel educated, empowered, and confident on their wellness journey.”

LivePURE continues to expand its investment in leadership through field events, training initiatives, recognition programs, rank advancement incentives, and global reward experiences. Following a successful incentive trip to Cancun, the company is now preparing for its upcoming leadership experience in Croatia — further reinforcing its commitment to celebrating achievement, strengthening community, and supporting leaders at every stage of growth.

The company is also embracing the future of business growth through the recent BETA launch of its AI-powered Sales Assistant platform. Developed in-house, the technology is designed to help Brand Partners enhance customer education, simplify product discovery, and support stronger business-building efforts while preserving the personal connection that drives lasting success.

Rather than replacing relationships, LivePURE believes technology should strengthen them.

“Brand Partners need practical tools they can use every day,”

said Rick Redford, President of LivePURE.

“Consumer behavior is evolving rapidly, and we are committed to staying ahead of that evolution while delivering Whole Health in faster, smarter, and more intentional ways. LivePURE has tremendous momentum, and we believe more leaders are going to see the opportunity we are building.”

With growing field momentum, expanding leadership initiatives, new technology, and a renewed focus on Whole Health, LivePURE is creating a compelling opportunity for emerging entrepreneurs and experienced industry leaders seeking a company built for the future — one grounded in purpose, support, innovation, and community.

About LivePURE

LivePURE is a wellness company committed to helping people pursue Whole Health through high-quality products, education, and opportunity. Guided by its Cleanse, Balance, Build philosophy, LivePURE supports customers and Brand Partners with wellness solutions designed to help individuals and families live healthier, happier lives.